Senior product manager with 8 years in B2B collaboration software. Ships from customer insight, measures everything, and aligns engineering, design and go-to-market around one clear goal. Has launched products from zero and grown mature ones past $10M ARR. Comfortable with SQL and running her own analysis.
- Led a 12-person team to launch automation rules, adopted by 34% of paying workspaces in 6 months and adding $3.2M ARR.
- Ran 40 customer interviews that reshaped onboarding; 30-day retention rose from 41% to 55%.
- Aligned quarterly goals with engineering and sales, cutting roadmap churn from 8 to 2 changes per quarter.
- Launched usage-based pricing for enterprise plans, raising average contract value 22%.
- Coached 2 associate PMs, both promoted to product manager within a year.
- Defined the product's first accessibility standard, adopted across 4 product teams.
- Launched a customer feedback portal that collected 3,000 ideas and informed the next year's roadmap.
- Launched invoicing for small businesses, reaching 12,000 users in the first year.
- Introduced a weekly metrics review that became the company's operating rhythm.
- Prioritised a backlog of 300 requests with a scoring model shared with sales and support.
- Partnered with marketing on 4 launches that each beat their sign-up targets.
- Defined a self-serve upgrade flow that converted 9% of trial users without sales contact.
- Ran quarterly customer advisory boards with 15 key accounts.
- Documented requirements for 6 client software projects in retail and insurance.
- Mapped claims processes that cut average handling time 20% after rollout.
- Facilitated 30 stakeholder workshops with teams of up to 25 people.
- Built a requirements template adopted as the firm's standard for new projects.
- Presented delivery plans to 4 client steering committees.